Getting your dream client on Instagram is no biggie! In just 5 steps, you can pivot your client goals in a week.
Hey, Ask MelRish is back with more tips and tricks this week! Today we will be focusing on your Instagram client goals. Everyone wants to catch the big fish – the question is, how great are your fishing skills? Are you fishing in the right pond?
We know it’s completely normal to have several questions and not know where to begin, which is why we have rounded up a few steps for you to go over. We hope you’re taking some notes!
Firstly, find your ideal client’s hangout spot on Instagram. We don’t mean to stalk them around town and follow them everywhere – of course not! To get your dream client on Instagram, you first need to know where they’re spending their time online. Do some research, stalk their account on Instagram or even their website, find out what hashtags they’re using and what kind of content they’re interacting with. For example: Are they sipping lattes and browsing fashion content like Noora Hefzi? Or do they prefer to powerlift and follow fitness influencers or Instagram accounts like Dubai Muscle Show? Know thy client and conquer the Gram!
Secondly, craft a killer profile! This is crucial to make a great first impression. Make sure your Instagram profile picture is professional, your Instagram bio is catchy, and your content is consistent and visually appealing. For example: Treat your Instagram profile like a store in a mall, and make sure it’s a window to your brand’s awesomeness. IRVINS UAE’s Instagram is great at turning heads, trust us – just head over to their Instagram!
Step three would be to show off your skills on Instagram. Use your Instagram posts as a way to showcase your skills and demonstrate your expertise in your field – this is what puts you in the limelight on social media platforms. For example: Get ready to show off your skills by sharing behind-the-scenes pictures or sneak peeks, testimonials from happy clients, and graphics that will make your dream client swoon. Show the world why you’re the best in the biz, and allow them to sit back and be mesmerized by it!
Next in line at fourth place would be to engage with your audience. Community engagement on Social Media, especially Instagram, is the basis of making your mark online, aka increasing visibility. If you already aren’t, let us remind you to engage with your followers by responding to comments, running contests, and asking for feedback. This helps to build a community around your brand and makes your audience feel valued. For example: Get ready to mix, mingle, and engage with your followers! Respond to comments, run contests, and ask for feedback. Basically, throw a party in the comments (we’re exaggerating)!
Last, but not the least, the fifth step would be to collaborate with others. Try to branch out and collaborate with influencers, brands, and other businesses in your niche. This helps to reach a wider audience, of course! For example: Collaboration is key! Partner with influencers, brands, and businesses in your niche to reach a wider audience and tap into their followers. Your dream client is out there!
By following these five steps, you can attract your dream client and build a strong, engaged community on Instagram. So get ready to conquer the Gram and make your dream client yours!
So, if you are an SME and if you haven’t already, it’s time to start thinking about following these steps to catch those big fish on Instagram! And if you’re running low on unique and captivating content marketing strategies, MelRish can always do the thinking for you!